{Digital} Donor Journey – How To Take Your Donors On Journeys They Will Love!

Everyone is talking about the importance of “donor journeys” – a specific method of communicating and interacting with donors with the aim of upgrading their support. But there are a lot of questions and challenges related to this topic:

• What exactly is a donor journey?
• Why is it one of the most important topics in fundraising?
• Where do we find great examples and what can we learn from them?
• What are the biggest challenges?
• How do we design and implement donor journeys?

Learning outcomes:

In this workshop participants will be given a 10-step plan to design a donor journey for their own organization. Jan will present great donor journeys – and not just digital ones. He will inspire you to think five steps ahead so you can do really great fundraising.

Who should attend:

• Fundraising staff;
• Leaders at all levels.