Learn From The Biggest Mistakes Of The Past Year!

Speakers always tell you what you should do; I want to tell you in 60 minutes what you SHOULDN’T do! Learn from as many mistakes from the past year as we can fit into one session. The how and why for direct marketing tactics that bombed and strategies the pros all thought would work but didn’t.

Learning outcomes:

• How and why good ideas go bad.
• How to protect yourself from making similar mistakes.
• How to laugh at yourself and sell the results to the board.

This session is mainly designed for:

• Fundraising professionals that are looking to learn from others’ failures and to ensure that they don’t make the same mistakes in the future.